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  Customer Database Manager, Reed Business InformationNew York, NY


Job Title :  Customer Database Manager 
Job Category : 
IT
Job Type : 
Exempt
Position Type : 
Full Time - Regular
Location : 
New York, NY (360 Park)
 
Job Responsibilities and Qualifications : 

COMMUNICATION
-Demonstrates a high level of interpersonal effectiveness and uses this to both train and enhance internal use with useful systems information
-Communicates with clear messages to sales teams and other information groups about current & future direction of customer information and changes that will optimize the business
-Drives through customer/prospect mergers and changes and provides support to stakeholder teams to enable them to deliver on sales and customer initiatives

STRATEGY
-Together with the Director, creates the future vision of our database assets and drives the changes and direction that will increase business effectiveness and ROI.
-Delivers on form, data elements, user accessibility, and user application to drive revenue
-Demonstrates a solid understanding of successful database user tools and demonstrates insight as to what the next version of customer data should look like and deliver to users
-Ensures that the strategy is clearly communicated to team members and that team understands the strategy and how it impacts on their jobs and is able to obtain agreement and buy-in from all other key stakeholders to the strategic direction of customer relationship data
DATABASE MANAGEMENT
-Leads clean-up, de-duping, data element development and enhancement initiatives of the business
-Establishes a clear business case for continual customer information development and growth
-Optimises data content, fully exploiting it to commercial advantage
-Ensures that appropriate key analytics are in place to measure the performance of data against selling opportunities
-Launches new database initiatives driven by customer needs and seasonal buying opportunities
-Presents review of initiatives and enhancements
-Data champion role; understands how to grow the business in the right direction utilizing data assets and customer needs
-Recognizes what will make the most difference to the business in the short and medium term and focuses on making it happen

TECHNICAL TRAINING & WRITING
-Will be responsible for conducting new and refresher training for Onyx as necessary. (Frequency of training should lessen significantly as users become acclimated to the new database).
- Technical writing to keep Onyx training materials current.

KNOWLEDGE / SKILLS
-Data management experience in a data driven environment
-Strong technical understanding
-Proven track record with hands on database management experience and implentation
-Good written and oral skills
-Used to working within a management matrix
-Understands the value of data and lead generation
-Leadership ability
-Abilitiy to impact influence & idea generation
-Interpersonal Effectiveness
-Tactical and Analytical Thinking
-Change management
-Business awareness and understanding og financial impact
-Intelligent data manipulation and use

Description : 
The position of Customer Database Manager will tkes full responsibility for all aspects of RBI ONYX, and other customer relationship databases, including assistance with RCD Onyx, to maximize leads and customer/prospect data to build revenue directly or through the identification of cross-selling and deeper account penetration.

Key Responsibilites include, but are not limited to:
-Provide database management expertise to maximize data assets for our sales teams and customer utilization
-Identify and integrate external sources of prospect leads
-Stay up to date on database scrubbing and merging technologies and how to maintain data in a useful manner to maximise online data sales, lead generation and advertising revenue
-Take responsibility for database management of ONYX and other allied customer databases

Qualified applicants should send a resume and brief cover letter, including salary requirements, to: nycjobs@reedbusiness.com. Please indicate Job Code: "CDM" in the subject line. 

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